Borderlands boss feels "vindicated" by the success of other video game adaptations: "It’s a candy store for filmmaking"
Exclusive: Randy Pitchford talks the pressure of creating a successful video game adaptation
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(Image credit: Lionsgate)
Gearboxfounder and CEO Randy Pitchford didn’t extra feel pressure to create a successful film in light of other big video game adaptations when making Lionsgate’s upcomingBorderlandsmovie – in fact, he felt quite the opposite.
“I feel validated. You know, when I started this, the first meeting that Avi Arad – our incredible producer – and I took with RA was in 2011, 13 years ago, and I beat him up for a couple of years. It was the longest courtship ever before I agreed to develop this thing with him. But back then, the expected value was that you can’t do a video game movie and expect it to do anything,” Pitchford tells GamesRadar+. “And now we have a world where all kinds of interesting adaptations are wildly successful, not just video games, but toys. We saw what they did with Lego and what they did with Barbie. Because …